Five Celebrities Owning the Athleisure Market
In a world where yoga pants dominate both the gym and the classroom, it’s no surprise some of our favorite celebrities have added their own flair to the popular trend.
After doing some hardcore (googling) research, I discovered that quite a few celebs have embraced the athleisure trend. Several have even gone so far as to make it their mission to supply the world with cute, comfy apparel that was built to transverse the varying spheres of everyday life.
Just for you, I’ve compiled a comprehensive list of the top 5 celebrity athleisure wear lines you didn’t know existed. Whether you are sporty or spice, I’ve got the thing for you. On a budget? No worries, I’ve included brands from all price ranges, because — let’s face it — college is tough and most of us are working with student budgets.
With this list, I guarantee you’ll find styles that will have you feeling good and looking good all the way from your morning yoga class to a last-minute dinner with your besties. Check out who made the A-list and get the lowdown on each celebrity-infused line!
Fabletics by Kate Hudson
By now, it’s safe to assume that most people have seen Kate’s sweat-inspiring TV and YouTube ads (and abs) and wondered how she is able to manage kids, work, and looking fabulous — all at the same time. If you want to check out Kate’s clothes, you must subscribe to her website. Her system is a little tricky — to pay a reasonable price for any of her outfits, you must subscribe as a VIP member. The subscription fee is $50 per month, which goes toward any purchases you make within the month.
If you don’t like what Kate brought to the table in a given month, you can skip the charge within the 1st and 5th of the month, but many people forget to cancel after the first purchase and are unknowingly charged the next month. It's impossible to cancel online, so you'll have to call over the phone. Yeah, it's a bit of a hassle, but the clothes are cute and the quality is solid for the price, so don't let it scare you.
The styles change monthly, so there are always new gems to discover. Fabletics is perfect for you if you like to mix up your style and would describe yourself as “spunky and adventurous.” Find your next outfit here.
New styles each month.
Unique and colorful options.
Offers men’s and women’s wear.
Fun accessories available.
Cons (From Personal Experience)
You must cancel your subscription over the phone.
You’ll probably spend more than the $50 they charge per month.
Calia by Carrie Underwood
Carrie bridges the gap between functionality and freshness with her new line, Calia. Carrie’s line truly represents her down-to-earth roots and sweet, Southern style. Rocking a Calia-based outfit will not only keep you cool and comfortable, but it will also allow you to sweat and stretch to your heart’s desire.
Part of Carrie’s motto is “We want to make sure you never have to sacrifice fashion for function, or your lifestyle for your workout,” and looking through her maze of sweat-ready clothes, I believe her.
Check out Carrie’s mission and vision for Calia here.
Functional, yet sweet.
May be expensive.
Impact by Jillian Michaels
At one time or another, Jillian Michaels has kicked our butts. The fitness sage came out with an athleisure line inspired by her daily life of flexin’ with flair. Impact offers cute athleisure items based on motivation and functionality — all for a reasonable price.
Her clothes inspire you with sayings like “Stay Strong” and “Do It for You.” The muted colors and patterns are sure to keep you ready to slay in just about any situation. Impact is the perfect athleisure brand for you if you’re on a budget and find yourself needing some cute essentials to match your demanding lifestyle. Find your next fitspiration here.
Clothes are cute and cheap.
Provides the necessities.
Inspiring mottos on some items.
Jules by Julianne Hough
It’s no surprise Julianne developed an athleisure wear line that’s perfect for navigating a crazy schedule. Whether she is in the studio or on Dancing with the Stars, her lifestyle is jam-packed with activities. Jules by Julianne Hough is the epitome of sporty spice. The clean lines and bright pops of yellow and coral she incorporates into most of her apparel accentuate her modern style.
Jules provides all the essentials you could need for the perfect gym-to-class outfit. If you have a low-key personality but a demanding lifestyle — Jules is the brand for you! Check out her basics here.
Covers the essentials.
Ivy Park by Beyoncé
Ivy Park, Queen Bey’s newest addition to her empire, offers us a taste of her royal style. Bey’s highly anticipated athleisure atelier emphasizes harsh contrasts, subtle geometric patterns, and effortless glam while still being functional and comfy. Her vision for the brand is to “[create] a new kind of performance wear: modern essentials for both on and off the field.”
If you’ve ever wanted to embody Sasha Fierce while getting your grind on — or while going on a coffee run – this is the brand for you. Get glam and watch Beyoncé's Ivy Park video here.
Tons of accessories.
See any you like? Know of any celebrities we should add to the list? Comment below and let us know! We love hearing from you. And as always...
Be well, Auburn.
Photography: Jack P. and Respective Websites